What Are Pantone Colours? - Printing Pantone Colours

What are pantone colours? If you have ever dealt with branding or printing before you are sure to have heard of the term "Pantone", but what exactly does that mean?

Basically it is a colour reference number.

Because most branding manuals are very strict, it is vital that the print colour of your logo always remain the exact same colour. This was how the Pantone Matching System (PMS) was born.

Although this universal colour recognition system is now used across the globe, it was originally started by a printing company in the US in the 1950's.

This amazing colour pallet contained 1 114 spot colours, all with a specific reference number and often a funky name. These exact reference numbers made it easy for manufacturers around the world to match colours without having direct contact with one another.

Pantone colours are even used for some country flags, to ensure that each flag made looks exactly the same!

Famous Brands Pantone Colours:

  • Samsung Blue Pantone 286C
  • Toyota Red Pantone 485
  • Twitter Blue Pantone 298U
  • John Deere Green Pantone 364C
  • Adobe Red Pantone 485

If your company has a branding manual you can be sure that you will have Pantone colours assigned to your logo. The Brand Innovation logo is Pantone number is 187 Fire Engine Red.

Whenever you want to have something branded with your logo, please give us your pantone colours, if possible, so that we can make sure your logo is exactly the right colour.

You can download a simple Pantone Colour Guide here to have a look at some of the colours.

Since the year 2000 there has been a "Colour of the Year" pantone colour assigned to each year. 
2014 is Pantone 18-3224, Radiant Orchid. You can see the rest of the year colours on the official Pantone website.

For more information or to order your branded products, please email us or give us a call on 0861 111 954.
We would love to assist with your promotional products, printed with your exact colour logo!

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